On January 15 and 16, we attended Marca, the Italian trade fair for commercial brands. On that occasion, our Veggie Strozzapreti with beetroot, black carrot, and onion were awarded as an innovative product.
https://pastadallacosta.it/fiera-marca-bologna-dalla-costa-ce/
Il prodotto fa parte di una linea di tre referenze che esplora un nuovo concetto di pasta 100% plant based in cui la semola integrale si unisce a un’ampia varietà di verdure e spezie disidratate, per pasti ricchi di fibre.
The award was presented to us at the International Private Label Selection (IPLS), an event dedicated to new products from companies organized with Expertise on Field – IPLC, international experts in private label products. The products entered in the initiative were associated with one or more trends identified by the company: “sustainability,” “food well-being,” “indoor and outdoor non-food well-being,” “origin, provenance, supply chain, and transparency.”
The award was given in the “Food Wellbeing” category, demonstrating that the concept behind this format has been appreciated and understood not only by end consumers but also by industry experts. We are very proud of this achievement, which encourages us to continue our research in order to offer increasingly innovative and tasty products!